LAYERS BAKESHOP – Pakistan’s Dessert Disruptor
From a homegrown bakery to a nationwide sensation redefining affordability and indulgence FOUNDING & EARLY DAYS (2020) WHY IT WORKED: SIMPLE MENU, STRONG FLAVORS MARKETING MASTERCLASS: VIRAL, VISUAL, VELVETY EXPLOSIVE GROWTH (2021–2023) PRODUCT LINE EVOLUTION BRAND IDENTITY AND STRATEGY TECH AND DELIVERY CHALLENGES AND RESPONSES CURRENT STATUS (2024) IMPACT AND CULTURAL FOOTPRINT